NEW FUNDING PROGRAM ASSISTS INDEPENDENT BUSINESSES

FOR IMMEDIATE RELEASE
Contact: Jessica Boylston-Fagonde, Marketing Director
Ph: 800.933.0064 ext. 5148
E-mail: jessicab@cynergydata.net

New York September 28, 2007—It’s hardly a news flash to say that the globalized economy presents challenges to small businesses. Still, it’s worth repeating. Many family-owned and independent businesses have trouble accessing lines of credit, making it increasingly difficult for them to compete with chain retailers. This reality becomes even grimmer for small and local businesses when banks turn them down for loans.

With giant resource pools to draw from, chains can wage aggressive promotions and marketing campaigns. To stay afloat, mom-n-pops must innovate. Cynergy Data has launched a new funding program with the needs of smaller businesses in mind.

"We understand the financial concerns and hurdles small business face," said Marcelo Paladini, the company’s co-founder and CEO. "And we're here to eliminate some of those obstacles. Cynergy Data wants to see all of its clients reach new levels of success."

All business owners zone into the mantra “It takes money to make money.” And with competition for consumer dollars reaching all-time highs, getting and keeping customer attention increasingly demands financial resources for things like additional staffing, inventory, renovations, and advertising. With Cynergy Data’s Prosperity Plus™ program, merchants can secure the funding—up to $125,000—required to stay competitive.

What makes Prosperity Plus an especially appealing option for small businesses is its flexibility. Unlike bank loans, it doesn’t require rigid payback schedules, force fixed interest rates, or demand specified monthly payments. Rather, payments are determined by the amount of credit card receipts garnered by a business each month.

Since its inception in 1995, Cynergy Data has expanded from a two-person operation to an industry leader boasting more than 200 innovative, service-oriented employees.

For more information about this subject, or to arrange an interview with Cynergy Data executives and/or managers, please call or e-mail Jessica Boylston-Fagonde: 800.933.0064 ext. 5148; jessicab@cynergydata.net.